What kind of book should I promote?

We don’t recommend promoting permafree books, but just about anything else is fair game.

Since you’ll be promoting the giveaway primarily to your own fans, we recommend choosing the book that you think is most likely to excite them to participate and share the contest with their friends.

Our top recommendations include: 

  • Your latest release
  • The latest book in a series
  • Higher-priced box sets 

*Note: After the contest ends, you can also offer a free first book, novella, or short story to your new email subscribers to introduce them to your writing.

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